Description:
The 2009 Auto Express New Car Awards have long been and gone, however we felt we should report on the successes that our favourite roadster achieved at the event. It appears that we were not alone in our opinion as judges ranked the Mazda MX-5 the 'Best Roadster' in the face of stiff competition from BMW and Porsche. This is the fourth successive year that the Mazda MX-5 has scooped a top award, and it consistently meets with critical acclaim from all corners of the industry. There is no denying that the MX-5 is a drivers favourite as well as a critics favourite if our customers are anything to go by!
Auto Express commented:
"The pretty roadster is the default choice for affordable
wind-in-the-hair thrills thanks to its simple folding fabric hood,
entertaining rear wheel drive handling and incredibly attractive
prices. The folding hard-top Roadster Coupe variant only serves to
boost the car's appeal, providing improved refinement and security.
Prices start from £16,345, which makes MX-5 something of a bargain." The Mazda MX-5 was developed with the concept of Jinba Ittai in mind, a philosophy that encourages oneness between car and driver, and many believe that this is why the vehicle is proving to be such a major success. For pure driving delight there is no better vehicle than the Mazda MX-5, and thanks to a 2009 upgrade that saw a number of high profile additions to the line-up there is now no denying that the Mazda MX-5 is set to continue taking the world by storm well into 2010 and beyond.
Mark Cameron, Sales and Marketing Director Mazda Motors UK stated "As Britain's favourite sports car
brand, Mazda is proud to have a high profile motoring consumer
publication, such as Auto Express, confirm that our products are among
the very best on the market. The latest exterior, interior and
technical upgrades to the 2009 Mazda MX-5 range ensure that the
soft-top continues to offer the purest, fun-to-drive thrills, while the
Mazda MX-5 Roadster Coupe delivers an even more coupe-like, premium
experience together with that same driving excitement. Both
models carry-over the key features which have made the Mazda MX-5 the
world's best selling sportscar. Today, the Mazda MX-5 is unrivalled as
a rewarding sportscar that can also be used for everyday motoring all
year round, with low running costs and high levels of specification -
and the whole sportscar ownership experience is supported by Mazda's
legendary reliability and durability." |
